Urban & Wild – The story behind our shirts

Life isn’t always easy for women who like to be active. It’s long been the case that women who like to shoot, fish or ride find that the clothing available to them is just a little bit lacking – if it’s comfortable then it’s not stylish, and if it’s stylish it’s just not that enjoyable to wear. But all that changed at the beginning of 2018 when the Urban & Wild team put their combined talents to the task of creating high quality, British-made women’s clothing, including Ladies Country Shirts, that look great and perform impeccably, regardless of the challenge.

Ladies Country Shirts

Country shirts for shooting need to have some ‘give’ and to be flexible as the body turns. They need a longer sleeve and body length to accommodate this movement but they still need to look fantastic and be comfortable for a day out in the field, regardless of the weather conditions. That’s why Urban & Wild have designed two different shirt styles to ensure every women can find the perfect outfit for her country pursuits. All our shirts are designed with a quality cotton and elastane blend to allow for stretch and movement.

The Alexandra shirtAlexandra Ladies Country Shirt

The Alexandra shirt has a traditional button to the neck design and has been specifically created to look good while you shoot, cast or ride. Available either in classic white or three attractive colour ways: rust, pink or cream, green and pink check, this is the shirt that every country woman, and equestrian’s who wear hunting pink in particular, has been waiting for.

Stephanie Ladies White ShirtThe  Stephanie shirt

With its more relaxed, open collar, this shirt is ideal for the keen shot, as it permits maximum range of movement. When you want to look smart on the peg, the Stephanie shirt should be your first choice for performance harnessed to great good looks. Available in the same range of colours as the Alexandra: brilliant white or flattering checks, it harmonises perfectly, whether you’re in tweeds, a Barbour or just chilling on a country walk.

Urban & Wild’s unique commitment

Our shirts are named for two of the Urban & Wild family, Alexandra and Stephanie, our daughters! That’s one of the things that makes our clothing unique – Stephanie, as a keen shot who learned clay shooting at Purbeck Shooting School – is perfectly placed to ensure that our garments work as they are intended, are comfortable and offer a premium fit. In addition, we make our shirts in the UK, using premium cotton fabric, to ensure that your investment in our brand is not just comfy, stylish and well fitting, but also durable and long lasting – looking as good at the end of the season as it did at the beginning.

And that’s not the end of the story! We’ve designed gorgeous jumpers and top flight accessories to round out your country pursuits wardrobe, so that you can layer for the weather, dress up or dress down, and still look great and feel great. Urban & Wild – your perfect companion in the field.

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